About us | Aquarelle

With more than 30 years of artisanal and creative expertise, and more than 20 years of online presence, Aquarelle is a pioneer of e-commerce: we are a family business that now collaborates with over 200 people who put flowers at the centre of their lives.

In 2000, the first e-commerce site specializing in flower delivery in Spain!

In 1997, the Maublanc brothers launched a flower website specializing in home delivery in France. With Aquarelle.com it was possible to order a bouquet online and send it all over France.

What’s more, Aquarelle guaranteed that the bouquet delivered would match the bouquet ordered online.

The same concept was then developed in Spain in 2000. Aquarelle partnered with Búcaro to develop the business of selling flowers online in Spain with the Aquarelle.es website.

Aquarelle, an artisan florist for more than 20 years

Online does not mean machine made, especially for Aquarelle! Everyday, our florists lovingly hand-tie your bouquets. All our florists carefully prepare your bouquets, to ensure that you and your loved ones receive the best floral product. It’s thanks to them that the bouquets are so beautiful!

Fresh and seasonal flowers from the best producers

We always work with the best flower´s suppliers to ensure you receive bouquets composed with fresh, seasonal flowers that have optimal longevity.

According to the season, you will find our bunches of anemones, ranunculus, tulips and peonies from Europe. Our suppliers are very attentive when it comes to growing their flowers. When the season does not allow for growth, we source our flowers from the Netherlands, the largest flower market in the world.

To celebrate local flowers even more and to promote nearby producers, we now offer our ‘Market Bouquet’ range, composed with flowers grown in local producers according to the consignment of flowers that day. Every day, you can enjoy a unique bouquet, composed by our artisan florists.

Fairtrade roses: our commitment in Ethiopia

For our rose collection, we have chosen to collaborate with producers in Ethiopia. ‘Why Africa?’ you might ask.

Firstly, it’s sustainable: the African climate allows roses to grow naturally without the need for heated greenhouses.

Secondly, we ensure high safety standards: we strive to ensure that our pickers work in safe conditions and that they are in good health. They are equipped with suitable protective gear and have permanent access to medical treatment.

Lastly, we facilitate access to education: for each rose purchased, 15% of the price goes back to our Ethiopian farming partner, in order to finance social projects benefiting the flower-pickers and their communities. In 2019, we set up an educational bursary for the workers and their children.

Aquarelle doesn’t just do flowers !

We wanted to expand our offering with houseplants and outdoor potted plants, as well as with original gifts, including confectionery and chocolates and scented artisanal candles. This way, you can supplement your floral composition with some lovely presents, perfect for any occasion.

Our green and floral plants

Our plants will bring joy to anyone with green-fingers! Plants offer us a special way to reconnect with nature - they decorate our homes and gardens, whilst also de-polluting those spaces.

Bougainvillea, Sicilian olive trees, orange trees, palms, calathea… you can choose to keep or offer the plant that you like the most and watch it grow over the course of days and months that follow. Truly satisfying!

Discover our green and floral plants

Our chocolates and confectionary

We offer a large range of gourmand treats for the finest tastes: sweetshop bouquets, composed with sweets or chocolates, crystallised fruits, chocolate buttons, praline rochers, dark chocolates, fondant ganaches, pralines...

Our chocolates are made by hand in Strasbourg, France, using a French recipe. They are made using 100% pure cocoa butter.

Discover our chocolates and confectionary